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ABOUT MAD-Marketing
Established in 1998 as a destination search engine for the hospitality industry, MADSearch International evolved into an electronic advertising venue providing the community with a weekly, image rich e-newsletter (MADNews), client specific e-promotions (MADBlast), and the value added hotel profile, online brochure and a non-commissionable RFP.

Recently MADSearch joined with CENDYN, a major force in providing online applications for many of the major players in the industry, and formed MAD-Marketing (Meeting and Destination Marketing). In keeping with MAD’s direct channel model and commitment to drive traffic to our clients’ websites, we now feature an enhanced e-advertising database that includes 40,000 planners, over 150,000 travel agents and millions of leisure travel consumers. We are CAN-SPAM compliant and follow all state and federal laws concerning e-mail marketing. In addition, our new alliance offers us the opportunity to introduce e-target technologies such as the QuickQuote, database management, lead generation/co-registration, e-survey and CRM solutions.

Each member of our outstanding management team leads a group of highly experienced experts in the following fields:

  • Internet
  • e-Advertising
  • e-Commerce Solutions
  • Database Solutions
  • Web Design
  • Rich Email Optimization

Mission Statement
Our goal is to enrich the hospitality industry by providing our partners with the most effective e-technology for prospecting, business development strategies, guest retention management and sales support tools.

Founded by Madeline Daryadel and Gilda Steiger

MAD is about “Making A Difference” in the hospitality industry.
www.MAD-Marketing.com

 
 
 
 
 
 
 
 
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